{"id":116217,"date":"2021-02-25T08:35:41","date_gmt":"2021-02-25T08:35:41","guid":{"rendered":"https:\/\/dev.tg4.ie\/?page_id=116217"},"modified":"2021-02-25T08:40:49","modified_gmt":"2021-02-25T08:40:49","slug":"new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom","status":"publish","type":"page","link":"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom\/","title":{"rendered":"New research by RED C Marketing &#038; Research for TG4 shows that over 10,000 teachers use C\u00fala4 in the classroom"},"content":{"rendered":"<p><a href=\"https:\/\/tg4-docs.s3.amazonaws.com\/tg4-redesign-2015\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/tg4-docs.s3.amazonaws.com\/tg4-redesign-2015\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021.jpg\" alt=\"\" class=\"aligncenter size-full wp-image-116215\" srcset=\"https:\/\/tg4-docs.s3.amazonaws.com\/tg4-redesign-2015\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021.jpg 1920w, https:\/\/tg4-docs.s3.amazonaws.com\/tg4-redesign-2015\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021-250x141.jpg 250w, https:\/\/tg4-docs.s3.amazonaws.com\/tg4-redesign-2015\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021-700x394.jpg 700w, https:\/\/tg4-docs.s3.amazonaws.com\/tg4-redesign-2015\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021-252x141.jpg 252w, https:\/\/tg4-docs.s3.amazonaws.com\/tg4-redesign-2015\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021-1536x864.jpg 1536w, https:\/\/tg4-docs.s3.amazonaws.com\/tg4-redesign-2015\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021-120x68.jpg 120w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a><br \/>\n&nbsp;<br \/>\n<strong>Pioneering research commissioned by TG4 and conducted by RED C Research &#038; Marketing has found that 44% of primary school teachers use TG4\/C\u00fala4 in the classroom &#8211; that\u2019s equivalent to 10,100 teachers across the country, with an estimated audience of 244,000 students.  In Gaeltacht schools and Gaelscoileanna, that figure is higher where 81% of teachers use TG4\/C\u00fala4 in the classroom.<\/strong><br \/>\n&nbsp;<br \/>\nThe research found that <em>C\u00fala4 ar Scoil<\/em> is a service for all students not just for those in Irish speaking schools.  In general, 18% of all teachers surveyed had used <em>C\u00fala4 ar Scoil<\/em> in class in the current academic year and 14% saying that they use it on a regular basis.  That would mean that approximately 100,000 children had seen C\u00fala4 ar Scoil in class in the first term.<br \/>\n&nbsp;<br \/>\nA key finding in the research was that despite resource and operational challenges, a huge majority of teachers are using and have an appetite for video resources; <strong>94% of teachers have access to a desktop in the classroom<\/strong> and <strong>88% of those surveyed use visual material every week while teaching<\/strong>.  With visual media a key part of the lesson plan for most teachers, Irish in fact is the one subject where it is most likely to be used than any other.  Just over half of all teachers (and close to two-thirds of teachers of Junior Infants up to second class) use visual media most or all of the time when teaching Irish. But visual media is also regularly used across a wide range of subjects.  There is seen to be a genuine educational value in having access to video-based content for classroom and there is both a recognition and a desire to see the Irish language resources extended.<br \/>\n&nbsp;<br \/>\nTeachers are using \u201cshort\u201d video based content to enrich, to engage and to diversify the learning environment.  84% of teachers use YouTube in class and of those, more than one-third accessing the TG4 and\/or the C\u00fala4 YouTube channels. This is broadly in-line with usage of the RT\u00c9 YouTube channel.<br \/>\n&nbsp;<br \/>\nBoth the TG4 Player and the C\u00fala4 Player are rated on a par with <em>RT\u00c9 Home School Hub<\/em>, while <em>Bua na Cainte<\/em> comes out best. Those teaching through Irish rate <em>C\u00fala4<\/em> higher than those teaching through English, with over 90% of teachers who use it saying that it was either good or very good.<br \/>\n&nbsp;<br \/>\nWhen asked why they like using <em>C\u00fala4<\/em>, Age Appropriate, Enjoyable\/Fun and Good Variety came out strongest as the most popular reasons. Most popular C\u00fala4 programmes used regularly in the classroom by those teaching through Irish; 39% use <em>C\u00fala4 ar Scoil<\/em> regularly, 35% <em>Is Eola\u00ed M\u00e9<\/em>, 29% <em>D\u00f3nall D\u00e1na<\/em>, 23% <em>SpongeBob SquarePants<\/em>, 16% <em>Sc\u00e9al an Lae<\/em>.<br \/>\n&nbsp;<\/p>\n<p><strong>TG4&#8217;s Director of Marketing, Development and Partnerships, L\u00eds N\u00ed Dh\u00e1laigh<\/strong> welcomed the results of the survey saying <em>&#8220;We are very grateful to the teachers who took the time to participate in this research study by Red C Marketing &#038; Research for TG4. The findings are very encouraging for TG4 in that they show that there an educational value to using C\u00fala4 and TG4 content in teaching of Irish in all schools. We are delighted to see that all schools use C\u00fala4 content, not just Gaelscoileanna and Gaeltacht schools.  There are great programmes available such as &#8216;Is Eola\u00ed M\u00e9&#8217;, &#8216;Is Mise&#8217;, &#8216;An Siopa Eala\u00edne&#8217; as well as &#8216;C\u00fala4 ar Scoil&#8217; that provide visual, engaging content which can support classroom learning and which can be accessed easily on the C\u00fala4 Player and C\u00fala4 YouTube Channel.&#8221;<\/em><br \/>\n&nbsp;<br \/>\n&nbsp;<br \/>\n&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Pioneering research commissioned by TG4 and conducted by RED C Research &#038; Marketing has found that 44% of primary school teachers use TG4\/C\u00fala4 in the classroom &#8211; that\u2019s equivalent to 10,100 teachers across the country, with an estimated audience of 244,000 students. In Gaeltacht schools and Gaelscoileanna, that figure is higher where 81% of [&hellip;]<\/p>\n","protected":false},"author":876,"featured_media":0,"parent":115587,"menu_order":18,"comment_status":"closed","ping_status":"closed","template":"page-templates\/template-pr.php","meta":{"_acf_changed":false,"footnotes":""},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New research by RED C Marketing &amp; Research for TG4 shows that over 10,000 teachers use C\u00fala4 in the classroom | Preas R\u00e1iteas | TG4<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New research by RED C Marketing &amp; Research for TG4 shows that over 10,000 teachers use C\u00fala4 in the classroom | Preas R\u00e1iteas | TG4\" \/>\n<meta property=\"og:description\" content=\"&nbsp; Pioneering research commissioned by TG4 and conducted by RED C Research &#038; Marketing has found that 44% of primary school teachers use TG4\/C\u00fala4 in the classroom &#8211; that\u2019s equivalent to 10,100 teachers across the country, with an estimated audience of 244,000 students. In Gaeltacht schools and Gaelscoileanna, that figure is higher where 81% of [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom\/\" \/>\n<meta property=\"og:site_name\" content=\"TG4\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TG4TV\" \/>\n<meta property=\"article:modified_time\" content=\"2021-02-25T08:40:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tg4-docs.s3.amazonaws.com\/tg4-redesign-2015\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/tg4-docs.s3.amazonaws.com\/tg4-redesign-2015\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021.jpg\" \/>\n<meta name=\"twitter:site\" content=\"@TG4TV\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom\/\",\"url\":\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom\/\",\"name\":\"New research by RED C Marketing & Research for TG4 shows that over 10,000 teachers use C\u00fala4 in the classroom | Preas R\u00e1iteas | TG4\",\"isPartOf\":{\"@id\":\"https:\/\/dev.tg4.ie\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/dev.tg4.ie\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021.jpg\",\"datePublished\":\"2021-02-25T08:35:41+00:00\",\"dateModified\":\"2021-02-25T08:40:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom\/#breadcrumb\"},\"inLanguage\":\"en-ie\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-ie\",\"@id\":\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom\/#primaryimage\",\"url\":\"https:\/\/dev.tg4.ie\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021.jpg\",\"contentUrl\":\"https:\/\/dev.tg4.ie\/wp-content\/uploads\/2021\/02\/Red_C_Infografaic_C4_2021.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/new-research-by-red-c-marketing-research-for-tg4-shows-that-over-10000-teachers-use-cula4-in-the-classroom\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/dev.tg4.ie\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Information\",\"item\":\"https:\/\/dev.tg4.ie\/en\/information\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Press\",\"item\":\"https:\/\/dev.tg4.ie\/en\/information\/press\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Press Releases\",\"item\":\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/\"},{\"@type\":\"ListItem\",\"position\":5,\"name\":\"2021\",\"item\":\"https:\/\/dev.tg4.ie\/en\/information\/press\/press-releases\/2021-2\/\"},{\"@type\":\"ListItem\",\"position\":6,\"name\":\"New research by RED C Marketing &#038; 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